Jasz

Jasz

HubSpot expert and digital consultant. Building her own course platform, a custom CRM, and a habit dashboard that actually moves with her cycle.

Who Jasz is

Jasz is a HubSpot expert and digital consultant. She runs Jasz Rae Digital, a one-woman shop building CRM and sales-pipeline systems for her clients on $3-5K/month retainers.

She hosts her own networking events for solopreneurs, and that's where the gap she's solving became obvious to her: the people who show up to her events are not the ones who can afford her retainers. So she's building a layer underneath that meets them where they actually are, a course and a CRM template that work no matter which platform someone runs on.

What moved her fast was learning to troubleshoot in week one of the sprint. In her own words: "I know week one, I probably sent you like three or four emails being like, this is broken, this is broken. But then you were like, just ask Claude to fix it. Or show Claude the screenshots. And now it's like, yeah, I have the skills to just problem solve myself."

What she's building right now

A custom dashboard that pulls from her calendar and tracks her habits the way she actually lives, not the way habit apps assume. A sales tracker she built from her HubSpot expertise, sized for a solopreneur. And next, a course on lead-gen and sales pipelines, written to be platform-agnostic, so a buyer on GoHighLevel and a buyer on HubSpot can both use it.

Three sessions, a couple of weeks. The version she has now did not exist anywhere off the shelf, because the thing she wanted is too specific to be a product. So she built it.

The layer underneath

Jasz's root system is not separate from her business. It is the layer running underneath the parts of her work and her week she chose to bring in.

Cycle-aware habit dashboard

Yoga twice some weeks, three other weeks. Every habit app punished her for missing a target that was never the target. Her dashboard knows the rhythm and stops shaming her for following it.

Body

Calendar-fed completion tracking

Her dashboard reads from Google Calendar. Yoga shows up when the event is on the calendar. Deleted event means she didn't go. No second app to update, no manual logging.

Mind

Solopreneur sales tracker

Her HubSpot brain, sized down. One place to see who she has already sold to, who she's trying to sell to, and where every conversation actually stands.

Mind

Self-hosted pages

She asked Claude how to host a page. Claude walked her through it. She did it. Now hosting her own pages is just a thing she does, not a thing she pays someone for.

Mind

Troubleshooting muscle

Week one she sent four "this is broken" emails. By week three she was screenshotting the error to Claude and fixing it herself. The course taught her to debug, not to wait.

Mind

Course platform (in build)

Sprint 2 deliverable. A platform-agnostic course on lead generation and sales pipelines, with videos, written guides, downloadable PDFs, and clickable progress. Hers, built on her own root system.

Heart
Jasz

"That is the mindset shift with Claude Code. You have to think of it in order to build it. Which is hard, because as business owners, as humans, we have never had to use our brain in that way before. It was always: here are the tools, now pick which one you want to use. Now it's the other way. Here is how I work. And now I'm going to build a tool that supports that."

Jasz, on the shift she didn't see coming

What's next

Sprint 2 is her course. A lead-generation and sales-pipeline course that meets the solopreneurs who come to her events at the price they can actually pay. Same root system, new product layer. The CRM template she's been wanting to make for years is queued right behind it.

Build your own

Jasz's system is hers. Yours will look nothing like it. That's the point.

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